Modi himself has learnt wisdom in this theory the hard way. Their beloved, ‘honest’ PM being called names by his rivals was not palatable to the voters, and the Congress was taught a lesson.Ĭongress leader Mani Shankar Aiyar’s ‘ chaiwala‘ and ‘ neech aadmi‘ remarks about Modi and their consequences are testimony to the foolishness of launching a personal attack against a popular leader.
The results of the Lok Sabha polls were for all to see. Modi, meanwhile, turned it into a virtue, becoming the ‘ kaamdaar‘ who was being targeted by the entitled dynast. Rahul Gandhi spent a considerable part of his energy, focus and campaign in the run-up to the 2019 Lok Sabha election trying to sell the ‘ chowkidar chor hai’ line, a taunt thrown at PM Modi, alleging corruption in the Rafale deal. It made Modi the perpetual ‘victim’, who was always under ‘vicious attack’ by his political rivals.įast forward to 2019, and this gets cemented further. Sonia Gandhi’s ill-timed and ill-advised ‘ maut ka saudagar‘ (trader of death) remark against Modi, then Gujarat chief minister, not just cost the Congress the 2007 assembly election in that state but in a way changed the political tide of the country. The Gandhis, most notably, have often fallen into this trap. He has drawn a clever distinction between his ‘humble roots’ and an ‘entitled’ opposition. Modi has thrived on winning the perception battle, projecting an image of his that is ‘clean’, ‘self-made’ and one of ‘people’s leader’.
Any attack on these, and you’re sending the PM laughing all the way to the hustings.Īlso read: Dear people, I am an Indian crocodile who is getting a very bad name these days: Shobhaa De Lessons from the past Never play to your enemy’s strength, as the saying goes, especially when the image and perception of integrity are someone’s biggest strengths, as is the case with Modi. The only way for the opposition to counter Narendra Modi effectively is to take him on over his governance and policy failures. The opposition and Modi’s critics thought they had found the perfect tool to target him with, following his ’emotional’ moments during a virtual interaction with health workers from Varanasi.īut if election results and India’s politics of the last few years ought to have taught Modi’s rivals and critics anything, it should be this crucial lesson - any personal attack on him only boomerangs, and strengthens ‘brand Modi’ further. Many mistook the image of a crocodile carrying the headline ‘India’s PM cried’ for real, and made it viral on social media. Questioning PM Modi for his botched up handling of the second wave of the Covid-19 pandemic or his flawed vaccine policy was wise, but questioning his crying and mocking him for shedding ‘crocodile tears’ is equally unwise.Ī photo of what appeared to be the front page of The New York Times (but was actually a satirical post by a parody Twitter handle called The Daily New York Times) quickly took off and caught people’s interest. He tweeted, “Stuck between a moron and a murderer…what now India”.Just when the opposition finally seemed to be getting on track in taking on Prime Minister Narendra Modi and his government at the Centre, it got derailed again with its personal attack against him. It made lot of buzz when on 28 Jan Aam Aadmi party leader Arvind Kejriwal tweeted scathing comment over Rahul Gandhi and Narendra Modi calling them moron and murderer.
However Arvind Kejriwal asks Narendra Modi to use appropriate language but he also has used such kind of words against leaders. Slamming Narendra Modi’s comment Kejriwal tweeted, “Did Modiji call me an agent of Pakistan and AK49? Kya PM ke dawedar ko ye bhasha use karna shobha deta hai? (Is it appropriate to use such language for a person who aspire to be PM)”Last year on November 8 while giving speech in Chattisgadh referring Congress symbol of palm to “Khooni Panja” (bloodied hand) said, “Yadi aap chahte hain ke chattisgadh ke upar kisi khoni panje ka saya na pade to aap sabhi kamal ka button dabana” (If you want to save Chattisgadh from the bloodied hand, then vote for BJP) Narendra Modi targeting first time Aam Aadmi Party leader Arvind Kejriwal and his 49 days of government called him AK-49.
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